With social media savoir faire, GE’s (General Electric) ecomagination project enthralls its twitter followers with a scrupulous approach to detail. A breadth of vision and purpose creates an expansive website symposium filled with environmental news, developments, and analysis. Perhaps progressive thinking was not always … Continue reading →

Getting involved with social media is like following through with a workout plan; in the beginning, the potential for big results fuel a gung ho attitude. As the days turn into weeks, bad habits creep in when the fruits of … Continue reading →